Marketing Executive 
Location: Dublin, Ireland
Contract: Full-time, Permanent
Hours: Monday to Friday
Salary: Competitive

Welcome to Aircoach
We're Ireland's leading private bus and coach operator. We operate six key coach routes connecting Dublin Airport with Dublin City Centre and its suburbs, as well as non-stop express services connecting Dublin Airport with Cork, Belfast and Derry/Londonderry. Aircoach is a subsidiary of First Group plc which is one of the world's largest surface transportation companies.

About the Role
Ready to drive big ideas and bold campaigns? We're on the lookout for a Marketing Executive who can turn strategy into impact. You'll be responsible for the end-to-end delivery of customer-first campaigns across digital, creative and traditional channels, working with agencies to boost engagement.
If you're passionate about innovative B2C marketing, love seeing real results, and want to be part of a team that's shaping the future of travel, this is your next stop.
Join Aircoach, bring your creativity, and live our values every day.

Key Responsibilities
•    Develop and deliver engaging, high-quality content across all digital channels—including website, app, email, and social media—to optimise engagement and drive online bookings.
•    Plan, execute, and analyse marketing campaigns (organic, paid, and sponsorship) with agencies and partners, tracking ROI and implementing improvements to maximise growth.
•    Strengthen brand positioning across target sectors while managing customer communications, feedback, and reviews to enhance reputation and customer satisfaction.
•    Use software and analytics tools to identify customer trends, market opportunities, and competitive insights, supporting data-driven decision making.
•    Build strong cross-functional relationships with internal teams, external agencies, and sponsorship partners to deliver integrated, impactful marketing initiatives.

What we're looking for
•    A Marketing Degree and minimum 2 years' experience working in a B2C Marketing role
•    Strong digital marketing and digital analytics experience
•    A marketing mindset that combines creativity and metrics driven decision making while ensuring the customer is at the forefront of decision making
•    Excellent knowledge of Google Analytics, Social Media platforms, AdWords, PPC and SEO
•    Proven experience developing marketing plans and campaigns
•    Ambitious self-starter with a positive attitude and ability to work independently to achieve deadlines
•    Strategic thinking combined with practical implementation skills
•    Creative with strong oral and written communication skills, with strong attention to detail
•    Effective multi-tasker, with the ability to work well under pressure

What we offer
•    Healthcare Cashback Plan
•    Company Pension Scheme.
•    20 days holiday per year (plus Public Holidays).
•    Discounted Car Parking at Dublin Airport for work purposes.
•    Free / heavily discounted coach travel for you and your family with Aircoach & First Bus UK services.
•    Discount at “The Loop” (Dublin Airport Duty Free).
•    Employee Assistance Scheme.
•    Cycle to Work Scheme.

We put a big focus on physical and mental wellbeing at Aircoach. We recognise that anyone can be affected by the stresses and strains of work, or life outside it. You'll find a range of health-promotion initiatives, and you'll have 24/7 access to our confidential Employee Assistance Programme.

Please apply now. We look forward to receiving your application.

Public transport serves everyone, whatever their differences. At Aircoach, we want to be an employer open to you, no matter what your differences are. We aspire to be an inclusive organisation because diverse backgrounds, thinking and experiences bring so many benefits to our customers, communities and people. We welcome applications from all.

Applicants are advised that background checks will be conducted as a standard part of our recruitment process.